You don't have to be going up and down the road, you could be building it. Komatsu, Caterpillar, etc. get advertisement when people see their equipments at work. I mean, think about it, when you say tractor; people will think John Deere or Caterpillar.
Right but I would rather see a Cat that has more dents and dings than you can shake a stick at then a Cat that is in pristine condition with zero over spray. If I am dropping 125k on a piece of equipment that is going to live its whole life in a rock quarry I want that shit to run like a champ, not look pretty.
Now one sitting on the show room floor, well they should probably spend a little extra time on it haha.
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