Heidi is the proprietor of a bar in Detroit . She realizes that
virtually all of her customers are unemployed alcoholics and, as such,
can no longer afford to patronize her bar. To solve this problem, she
comes up with a new marketing plan that allows her customers to drink
now, but pay later.
Heidi keeps track of the drinks consumed on a ledger (thereby granting
the customers' loans). Word gets around about Heidi's "drink now, pay
later" marketing strategy and, as a result, increasing numbers of
customers flood into Heidi's bar. Soon she has the largest sales volume
for any bar in Detroit .
By providing her customers freedom from immediate payment demands, Heidi
gets no resistance when, at regular intervals, she substantially
increases her prices for wine and beer, the most consumed beverages.
Consequently, Heidi's gross sales volume increases massively.
A young and dynamic vice-president at the local bank recognizes that
these customer debts constitute valuable future assets and increases
Heidi's borrowing limit. He sees no reason for any undue concern, since
he has the debts of the unemployed alcoholics as collateral.
At the bank's corporate headquarters, expert traders figure a way to make
huge commissions, and transform these customer loans into DRINKBONDS,
ALKIBONDS and PUKEBONDS. These securities are then bundled and traded on
international security markets.
Naive investors don't really understand that the securities being sold to
them as AAA secured bonds are really the debts of unemployed alcoholics.
Nevertheless, the bond prices continuously climb, and the securities soon
become the hottest-selling items for some of the nation's leading
brokerage houses.
One day, even though the bond prices are still climbing, a risk manager
at the original local bank decides that the time has come to demand
payment on the debts incurred by the drinkers at Heidi's bar. He so
informs Heidi.
Heidi then demands payment from her alcoholic patrons, but being
unemployed alcoholics they cannot pay back their drinking debts. Since
Heidi cannot fulfill her loan obligations she is forced into bankruptcy.
The bar closes and the eleven employees lose their jobs.
Overnight, DRINKBONDS, ALKIBONDS and PUKEBONDS drop in price by 90%. The
collapsed bond asset value destroys the banks liquidity and prevents it
from issuing new loans, thus freezing credit and economic activity in the
community. The suppliers of Heidi's bar had granted her generous payment
extensions and had invested their firms' pension funds in the various
BOND securities. They find they are now faced with having to write off
her bad debt and with losing over 90% of the presumed value of the bonds.
Her wine supplier also claims bankruptcy, closing the doors on a family
business that had endured for three generations, her beer supplier is
taken over by a competitor, who immediately closes the local plant and
lays off 150 workers.
Fortunately though, the bank, the brokerage houses and their respective
executives are saved and bailed out by a multi-billion dollar no-strings
attached cash infusion from their cronies in Government. The funds
required for this bailout are obtained by new taxes levied on employed,
middle-class, non-drinkers who have never been in Heidi's bar.
Now do you understand?
virtually all of her customers are unemployed alcoholics and, as such,
can no longer afford to patronize her bar. To solve this problem, she
comes up with a new marketing plan that allows her customers to drink
now, but pay later.
Heidi keeps track of the drinks consumed on a ledger (thereby granting
the customers' loans). Word gets around about Heidi's "drink now, pay
later" marketing strategy and, as a result, increasing numbers of
customers flood into Heidi's bar. Soon she has the largest sales volume
for any bar in Detroit .
By providing her customers freedom from immediate payment demands, Heidi
gets no resistance when, at regular intervals, she substantially
increases her prices for wine and beer, the most consumed beverages.
Consequently, Heidi's gross sales volume increases massively.
A young and dynamic vice-president at the local bank recognizes that
these customer debts constitute valuable future assets and increases
Heidi's borrowing limit. He sees no reason for any undue concern, since
he has the debts of the unemployed alcoholics as collateral.
At the bank's corporate headquarters, expert traders figure a way to make
huge commissions, and transform these customer loans into DRINKBONDS,
ALKIBONDS and PUKEBONDS. These securities are then bundled and traded on
international security markets.
Naive investors don't really understand that the securities being sold to
them as AAA secured bonds are really the debts of unemployed alcoholics.
Nevertheless, the bond prices continuously climb, and the securities soon
become the hottest-selling items for some of the nation's leading
brokerage houses.
One day, even though the bond prices are still climbing, a risk manager
at the original local bank decides that the time has come to demand
payment on the debts incurred by the drinkers at Heidi's bar. He so
informs Heidi.
Heidi then demands payment from her alcoholic patrons, but being
unemployed alcoholics they cannot pay back their drinking debts. Since
Heidi cannot fulfill her loan obligations she is forced into bankruptcy.
The bar closes and the eleven employees lose their jobs.
Overnight, DRINKBONDS, ALKIBONDS and PUKEBONDS drop in price by 90%. The
collapsed bond asset value destroys the banks liquidity and prevents it
from issuing new loans, thus freezing credit and economic activity in the
community. The suppliers of Heidi's bar had granted her generous payment
extensions and had invested their firms' pension funds in the various
BOND securities. They find they are now faced with having to write off
her bad debt and with losing over 90% of the presumed value of the bonds.
Her wine supplier also claims bankruptcy, closing the doors on a family
business that had endured for three generations, her beer supplier is
taken over by a competitor, who immediately closes the local plant and
lays off 150 workers.
Fortunately though, the bank, the brokerage houses and their respective
executives are saved and bailed out by a multi-billion dollar no-strings
attached cash infusion from their cronies in Government. The funds
required for this bailout are obtained by new taxes levied on employed,
middle-class, non-drinkers who have never been in Heidi's bar.
Now do you understand?
