basicly rice came from the insult domestics gave to japanesse car owners like rice burners, rice rockets ect. Those who are not into the whole Fags N curious thing say rice is stuff that is not funtional like neons, bodykits, spoilers, anything that hurts performance (big ass wheels), altezzas so on and so forth. Things that are JDM according to us is by far NOT rice (unless it is JDM style altezzas stuff like that) However not all body kits and spoilers are RICE. Things like Mugen (they make spoilers and bodykits and tons of performance stuff) because from a good brand these things are real areodynamic helpers.